The HappyCatering Manifesto · A letter from our founder

We make the food. We should get a better deal.

Ankit Agarwal

Ankit Agarwal

Founder, HappyBoards

I've cut the cheese, packed the boxes, chased the couriers and built the software. I know what it takes to get an order out the door.

I also know what it feels like to watch a share of that order disappear before the people who made it happen are paid.

I'm Ankit, founder of HappyBoards. I've spent years in the trenches of modern catering, and I've watched platforms take more from restaurants than they ever give.

And I got tired of it.

We paid commissions that made no sense. We lived at the mercy of platforms that could shut us off anytime. We were asked to pay again for "discovery" after already paying to be listed.

The more we sold, the more we lost.

None of that aligned with real hospitality. None of that helped us grow. None of that felt fair.

Software has made so much cheaper to run, yet the benefits of that technology have not reached the operators and the workers.

When a catering platform announces a multibillion-dollar deal, restaurant owners are entitled to ask what success for the platform means for their kitchen. In October 2026, Uber announced an agreement to acquire ezCater for $2.3 billion.

So we built HappyCatering.

Not another platform that squeezes restaurants to hit quarterly targets. This is the system we built for ourselves at HappyBoards, because we refused to let middlemen define our margins or our destiny.

We took everything we learned running a high-volume, tech-enabled catering brand and turned it into software that puts restaurants back in control. Simple. Clear. Owner friendly.

HappyCatering exists for one reason: independence.

Restaurants deserve a fair deal on the food they make and the room to build their business without artificial taxes.

Our HappyGuarantee to you

  • No commissions ever.
  • No paid ads for discovery ever.
  • No games, no bidding wars, no pay to play.
  • No algorithms deciding if you exist today. Search filters by what customers ask for, never by who pays.
  • No hidden fees.
  • No HappyCatering food upcharges or customer platform service fees.
  • No markup or spread on passed-through processing and net delivery costs.

Card processing and delivery are real costs, charged by the companies that provide them. We pass them through at cost.

Just great restaurants, great food, and a platform that takes no cut of your food sales.

We built the future we wanted for HappyBoards. Now we are opening it to every independent restaurant that wants out of the middleman machine.

If you want freedom, fairness and a partner who actually understands the work, welcome to HappyCatering. I'm looking forward to working together.

Ankit Agarwal

Founder, HappyBoards